ABOUT SISU MARKETING
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Kimberly Scholten
OWNER / CEO
About Me: I’m Kimberly, Owner and CEO of Sisu Marketing.
I am a results-focused marketer with nearly 10 years of experience.
My sweet spot: Reverse-engineering marketing initiatives and strategies to achieve overarching business, revenue, and growth goals.
Why Sisu? My heritage comes from Finland, but I grew up in rural Michigan where Finnish culture is strong and the character traits run deep. I believe in always finding a way forward.
Expertise: Marketing Operations, Revenue Operations, Squarespace Website Design & Implementation, Demand Generation, Performance Marketing, SEO, Paid Advertising, Copywriting, Content Marketing, Marketing Strategy, Media Buying & Planning, Social Media Marketing, Email Marketing, Lead Generation, CRO, CRM Implementation, Marketing Automation, and more.
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Dayna Watson
MARKETING PROJECT MANAGER
About Me: I’m Dayna, Marketing Project Manager at Sisu Marketing.
I am a gifted communicator and process creator with experience in non-profit, tech, and marketing.
My sweet spot: Building mutually beneficial, long-lasting relationships with my customers. Also, seeing what needs to be done and making it happen!
Why Sisu? I’m a fellow Finn by heritage who grew up in Michigan with Finnish principles close at heart.
Expertise: Communications, Customer Success, Public Relations, Social Media, Website Management, Process Creation & Implementation, Squarespace Website Design, and more.
HIGHLIGHTS & CAPABILITIES
Explore our expertise with marketing tools and systems. Just click the + sign.
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Get a simple, no nonsense website for your business.
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Google, LinkedIn, Bing, Twitter, Facebook, Reddit, Instagram, TikTok, YouTube, Retargeting, App Store, Etsy, more.
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HubSpot, Insightly, Marketo, Keap, ZoomInfo, Outreach, SharpSpring, Salesforce, Zapier
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Google Analytics, Adobe, SEMrush, aHrefs, Google Tag Manager, ScreamingFrog, Moz, HubSpot, Marketo, more.
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Adobe Creative Suite (Illustrator, Photoshop, InDesign), Canva
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WordPress, Wix, Squarespace, more.
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Slack, Teams, Basecamp, Trello, Miro, CardBoard, Copper, Monday
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MailChimp, Constant Contact, HubSpot, Apollo.io, Insightly, Intercom, more.
What MY Clients Say
“Kimberly knows more about social media marketing than anyone I've ever met! Her experience has proven invaluable to my company.”
— Marleen s. | CEO
“Working with Kimberly at Sisu is like having an entire team of marketers behind you. She’s an expert in revenue operations, demand generation, SEO, analytics, and more.
Since working together, Kimberly has helped me make significant improvements to my company’s systems and strategies, and her support is invaluable. I can’t recommend her enough!”
— CASEY H. | Marketing director
“Kimberly walked my company through a website redesign and development process to fill in for a position gap and the entire process was stunningly seamless.”